Hands-off investing that's always on.

You don't have to follow the market to master it. With automated investing we'll build and manage a portfolio for you without charging a SoFi management fee.

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This is not an offer, or solicitation of any offer to buy or sell any security, investment or other product.

Investing in securities involves risks, and there is always the potential of losing money when you invest in securities. Past performance, historical returns, future projections, and statistical forecasts are no guarantee of future returns or future performance. The firm reserves the right to monitor and retain all incoming and outgoing communications as permitted by applicable law.

Automated investing is offered through SoFi Wealth LLC, an SEC registered investment advisor. Advice—Advisory services are offered through SoFi Wealth, LLC an SEC-registered Investment adviser. Information about SoFi Wealth’s advisory operations, services, and fees is set forth in SoFi Wealth’s current Form ADV Part 2 (Brochure), a copy of which is available upon request and at www.adviserinfo.sec.gov.

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Get started with
no minimums. 

Investing is for anyone that can afford to do it —which is why you can start with as little as $1. Make a one-time investment today, or set-up recurring payment if that works better for you. 

Call now

Call us for a free consultation

Invest Now

Get started with
no minimums. 

Investing is for anyone that can afford to do it —which is why you can start with as little as $1. Make a one-time investment today, or set-up recurring payment if that works better for you. 

Invest Now


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It's easier than ever to put your money on a mission.  

We take the stress out of investing by helping you with the hard part: goal setting, rebalancing, and diversifying your money. 

Goal planning

Auto rebalancing


Whether you’re saving for retirement, a down payment, or just investing for later, we’ll help you make a plan to tackle multiple goals.

We'll rebalance your investments, which means adjusting your stock and bond funds on a quarterly basis, so your money is always invested how you want it to be. 

Risk is real. That's why we'll diversify your portfolio so that your money is allocated across different kinds of financial investments. 

The right way to invest? It's up to you.

Everyone has different goals when it comes to their life, their money, and their investment plans. 

Take the trip of a lifetime

Buy a home

Pay for a wedding

Retire early

Save for a kids' education

Time is your best friend. 

Compound interest is basically "interest on interest" and it's how your money can make money. Time is the magic ingredient — which is why the earlier you start investing your money, the better. That way you can ride the ups and downs of the market over time towards your goals. 

We're here if you need it.

Investing with SoFi gets you access to member benefits like career services, rate discounts on other SoFi products, exclusive events and experiences, as well as access to credentialed financial advisors to discuss big picture financial goals one-on-one—all at no cost.

Please review the Customer Relationship Summary (ADV Part 3) which contains important information about the product, services, fees, and conflicts of interest with SoFi Wealth LLC.


Job Code: UB20210512Invest-NWAuto

*Diversification can help reduce some investment risk. However, it cannot guarantee profit nor fully protect in a down market

The right way to invest? It's up to you.